OVERVIEW

Site: http://realestateview.com.au

Realestateview.com.au is one of Australia's leading real estate portals, providing an extensive range of homes for sale and rental properties to choose from with over 1 million unique visitors each month. Realestateview.com.au needed to launch a new mobile site and Android app to keep their suite of mobile apps up to date with the increasing mobile demand across platforms.  

CHALLENGE

The platforms had to integrate with the portal's API and pull through several complex datasets including current sale and rental information, sold listings, and the user's favourited property's synched from their account all overlaid onto the Google Maps interface.   

SOLUTION

I collaborated with a team of external developers to devise a simple user experience for the Android and HTML5 platforms where the user could simply refine their search for properties via one navigation bar with drop-down menus.

The app and mobile site utilised simple pins dropped onto the map with colourful icons representing the property status and if it had been favourited by the user. The apps were shortlisted finalist in the mobile awards that year and saw significant uptake in the respective app stores. 

I also managed the production of several other aspects of the .NET main site with the company's in-house team of developers, including email sign up pages and new map interface. 

ACHIEVEMENTS

  • The iPhone app was featured as Apple's App of the week in the Life Style category and the full suite of apps
  • The apps were finalists in the Mobile Awards in Sydney and we have had over 70,000 active downloads. View the Mobile Awards  entry here. 

SERVICES

  • Site Producing

  • Digital Strategy

  • Mobile and Web UX

  • External Supplier Management